Senior Manager
Software Development

N/A

Senior Marketing Manager, India Corporates

Thomson Reuters
Mumbai

2 years ago

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As a seasoned marketing pro, you will maintain a relentless handshake with local sales leaders, key stakeholders and regional marketing specialists to deliver best in class marketing coverage for demand generation, pipeline influence and account-based marketing and play a key role with high visibility in our AEM marketing organization.

Reporting to the Director of Marketing, Asia & Emerging Markets, you will be a senior member of the marketing team, helping to drive the marketing strategy and execution, and will have a significant impact on Thomson Reuters success.

  • Develop and deploy sophisticated integrated demand generation campaigns within India with a key focus on our Shared Service Centre audience.
  • Build enthusiasm and momentum for our marketing initiatives via communicating with and enabling Sales through sales enablement and establishment of target account marketing.
  • Develop and execute plans across a range of marketing mediums including social, marketing automation, events (physical and digital), digital display, and SEM.
  • Be heavily involved in building high-touch TOFU, MOFU and BOFU campaigns for pipeline influence and acceleration.
  • Be accountable for marketing KPIs, ensuring the achievement of annual pipeline targets, and marketing attributed sales target in accordance to the sales cycle for each proposition
  • Develop strong and effective partnerships with local industry partners, associations and both internal and external stakeholders
  • Work closely with Strategy, Digital, Operations, Events and Thought Leadership marketing leadership on shaping the strategy, message and content of our outbound marketing efforts.
  • Have at least 10+ years of relevant experience in senior marketing roles. Experience in marketing B2B technology products or services preferred.
  • Have an ongoing interest and passion for all things marketing; new mediums, vehicles technologies and best practices
  • Have successfully managed campaign objectives that have achieved pipeline and revenue growth, including budget management.
  • Have a track record of data and results driven marketing
  • Are a leader, and enjoy working in cross-functional teams
  • Possess a strong understanding on current industry trends
  • Are very comfortable owning your metrics and KPIs
  • Can work well with both external agencies and in-house expertise
  • Have strong relationship management skills with both internal and external stakeholders and strategic partners
  • Possess strong communication/ presentation skills and strong analytical skills
  • Can very effectively multi-task, prioritize workload, work independently, and complete tasks under time pressure
  • Actively listen, negotiate, and consult with stakeholders
  • Experience previously managing Tax, Compliance or Risk portfolios will be highly thought of.
Salary
$
58492
-
$
83044
Responsibility
Scope
-
Workplace
-
Functions
Level
N-2
Travel
0%
Date Added
01-02-2024

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