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Sr Manager, E-business (Email- Operations)
2 years ago
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This role leads the team responsible for production of marketing and servicing email messages. They have deep expertise in e-mail marketing best practices, including dynamic content replacement, personalization, modular design principles, deliverability, and compliance with regulatory requirements.
What You’ll Do
- Implement digital enhancements to enable goals across web, app, and messaging.
- Drive integration and automation of technology solutions.
- Develop product roadmaps, gather resources and achieve stakeholder alignment, and lead teams to implement and enhance platforms.
How You’ll Do It
- Lead, mentor, and develop a team.
- Lead the prioritization and implementation of digital platform enhancements and migrations.
- Identify, evaluate, and develop digital enterprise platform strategies and roadmaps.
- Identify and respond to industry and digital marketing trends and technologies.
The Basics
- Bachelor’s degree in marketing, business, communications, technology, or related field
- 6+ years of experience in marketing, business, communications, technology, or related field
- In lieu of a degree, 15+ years of experience in marketing, business, communications, technology, or related field
Bonus Points If You Have
- Master’s degree in marketing, business, communications, technology, or related field