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We are seeking a dynamic and strategic Vice President, Marketing Shared Services & Operations who will be responsible for developing and executing operational strategies to enhance the efficiency and effectiveness of our marketing initiatives.

The Vice President, Marketing Shared Services & Operations requires a blend of marketing expertise, project management skills and a keen understanding of shared services frameworks.

Operational Leadership:

• Lead the development and implementation of streamlined operational processes to help optimize marketing workflows and ensure seamless collaboration across disciplines/teams.
• Oversee the day-to-day operations of marketing shared services, driving efficiency, and maintaining a high standard of performance.
• Drive discipline and rigor across all marketing operations to stay in alignment with broader organization and sales objectives/initiatives.

Shared Services Excellence:

• Establish and manage shared services frameworks, ensuring that marketing resources, tools and knowledge are efficiently shared across the marketing organization.
• Develop and refine service level agreements (SLAs) to meet evolving needs of internal stakeholders.
• Ensure all shared services are prioritized effectively to ensure effective resource allocation.

Strategic Planning:

• Collaborate with the SVP Commercial Operations & Marketing and other senior leaders to align marketing strategies with overall business objectives.
• Contribute to the development of long-term marketing plans, providing insights and recommendations based on operational capabilities.
• Builds plans that are measurable and can easily pivot to adjust for priorities, issues, and resourcing

Performance Metrics and Reporting:

• Define and monitor key performance indicators (KPIs) for marketing operations, regularly reporting on progress and areas for improvement.
• Utilize data-drive insights to make informed decisions and optimize marketing performance.

• Bachelor’s degree required; MBA preferred.
• 10-15 years’ experience across marketing disciplines, including at least 5+ years driving marketing operations, shared services, or a related field.
• Experience leading marketing functions/teams, preferably marketing team operations, complex marketing budgets, marketing metrics reporting, and demonstrated experience managing ongoing change and evolution, transformational initiatives and more.
• Demonstrated ability to develop and implement efficient operational processes.
• Strong experience managing cross-functional stakeholders and executives, experience presenting to C-Level executives.
• In-depth knowledge and experience of marketing functions, processes, frameworks, automation tools, analytics, strategic thinking, and problem-solving skills.
• Demonstrated experience working with agencies and managing complex marketing budgets.